4 Reasons Retirement Homes Need Virtual Tours


If you want to share the best aspects of your retirement home or assisted living center with the world, you need to showcase your facility's highlights with a virtual tour. Here are 4 reasons why your facility will enjoy greater success when professional photography goes high-tech and online:


1. Professional Polish: No doubt a facility has a vast collection of images and video clips taken by guests, residents and even staff. However, for this important marketing tool, professional polish is crucial. It is the first impression your facility will make with the majority of the public.


2. Exposure: Maximize exposure potential with an online virtual tour that is available 'round the clock from anywhere in the world. Even if your facility has an excellent website, active social media page and YouTube channel, a virtual tour creates even more exposure. By having a professionally produced 360° Virtual Tour placed directly with Google Search, Google Maps, a facility's Google Plus business page and embedding the tour into a website and social media pages, a facility secures the most strategic online positions which strengthens a facility's online presence.


3. Connect: Many people transitioning to an assisted living lifestyle or nursing home environment often have loved ones who are part of the decision making. These loved ones may not live in the immediate area of a retirement community of interest. A virtual tour makes it possible to connect with everyone involved in the process.


4. Discovery: Making such a move is a major life decision. Prospective residents are often leaving behind a home they have enjoyed for many years. The initial discovery process of a possible future home is a crucial first step. A virtual tour offers a detailed, interactive glimpse that will reveal a comfortable environment that will really feel like home while meeting all of their needs. Instantly accessible through all devices from desktop computers to smartphones, it is easy and convenient to discover all the details of their future prospective home.


To get started on producing a 360° Virtual Tour for your facility, contact us. Our marketing professionals can help you craft an amazing story about your retirement venue.

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