1. Get Discovered
Your Google virtual tour will appear in more than Google Maps, it will also be shown in organic Google search and on your Google+ Local page. Additionally, your virtual tour can also be embedded in your web pages and social media outlets such as Facebook. With four access points to your virtual tour (organic search, Google+, Google Maps, Pegman) it's nearly impossible for Google users to miss it!
2. Attract More Customers
97% of people search for local businesses before making a decision. Google Street View Trusted offers a significant advantage over your competitors by providing your potential customers that extra level of confidence by allowing them to see inside. It's a fact, images have a significant impact on a person's decision making when searching for local businesses. Supplying a virtual tour sets you apart from your competitors and provides an experience that's informative and entertaining.
3. Convert More Customers
Studies show that 59% of customers visit a business within the same day of their search and 18% of local searches lead to purchase within the same day. Consider the NYC Restaurant week case study where 84% of 1300 surveyed customers said Street View played a factor in their restaurant choice. Or, the Leeke's case study that showed a 20% increase to in-store traffic the year following their tour. Google Street View Trusted virtual tours drive more business.